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  • Could Europe be your next market? See where CETA can take your business

Could Europe be your next market? See where CETA can take your business

On January 29, 2018, partnering organizations, Global Affairs Canada, the Atlantic Canada Opportunities Agency, and Nova Scotia Business Inc., hosted a CETA Seminar and Business Forum in Halifax. This event was designed to help companies understand the opportunities arising from the Canada-European Union (EU) Comprehensive Economic and Trade Agreement (CETA).

What is CETA? What does it mean for my business? 

Eliminating tariffs on almost all of Nova Scotia's key exports, CETA opens the European market for Canadian companies. With the EU already being Nova Scotia’s second-largest trading partner and export destination, Nova scotia is uniquely positioned to benefit from this agreement and the lucrative European market.

For those companies not able to attend the CETA Seminar and Business Forum, we captured it on video.

Click on the video streams below.


For ease of reference, we have provided the agenda by the minute mark.

00:00 - 29:00: Opening Remarks, Nova Scotia Success Story
Ms. Laurel Broten, President and CEO, Nova Scotia Business Inc.
Mr. Osborne Burke, Victoria Co-operative Fisheries Ltd., shares the company's experience of doing business in the EU and the impact of CETA.

29:00 - 55:00: CETA Overview
Mr. Sanjeev Chowdhury, Director, FTA Promotion Task Force, Global Affairs Canada

56:00 - 01:14:06: Doing Business in the EU
Mr. Francis Dorsemaine, Deputy Director (Commercial) of the European Bilateral Relations and Advocacy Division, Global Affairs Canada

01:14:06 - 1:25:00: Seafood and Agri-food in the EU
Ms. Michelle Cooper, Counsellor and Head of Section for Agriculture, Fisheries and Environment, Brussels, Mission of Canada to the EU

01:25:00 - 1:35:3: Exploring Markets - The United Kingdom
Mr. Greg Houlahan, Senior Trade Commissioner – Trade Commissioner Service, London, High Commission of Canada to the United Kingdom

01:35:36 - 1:46:00: Exploring Markets – Ireland
Mr. John Roxburgh, Senior Trade Commissioner – Trade Commissioner Service, Dublin, Embassy of Canada to Ireland

01:46:38 - 1:58:55: Exploring Markets - The Netherlands
Ms. Sameena Khawar Qureshi, Senior Trade Commissioner – The Hague, Embassy to the Netherlands

02:08:00 - 02:52:45: Trade in the Services Industry. Discussion on the role and importance of the EU services market and provisions under CETA, including Labour Mobility.
Mr. David Plunkett, former Canadian Ambassador to the European Union
Mr. Pascal Kerneis, Managing Director, European Services Forum

02:55:00 - 03:55:12: Panel Discussion on Tools of the Trade. Programs and support accessible to Nova Scotia businesses to help grow their international strategy.


  • Elise Racicot, CanExport Program Manager, Global Affairs Canada


  • Ms. Christine Smith, Regional Deputy Director, Global Affairs Canada
  • Ms. Carolyn Wood, Senior Account Manager, Export Development Canada (EDC)
  • Mr. Michael Oldfield, Senior Account Manager, Business Development Bank of Canada (BDC)
  • Mr. Jonathan McAuley, Senior Government Relations Officer, Canadian Commercial Corporation
  • Mr. Doug Phelan, IBD Manager, Atlantic Canada Opportunities Agency
  • Mr. Kyle Schmeisser, Director, Export Development, Nova Scotia Business Inc.


0:00 - 22:10: Keynote Speaker: Ambassador of the European Union to Canada, H.E. Peteris Ustubs


Interested in learning more? Get full details on CETA, The EU market, and how your business can benefit from unprecedented access to Europe. 

CETA Tool Kit 

Expanding Your Business Horizons (full presentation)

Impact for Professional Services and Labour Mobility 

Speaking From Experience: Victoria Co-operative Fisheries Limited


This event was brought to you as part of The Atlantic Trade and Investment Growth Strategy, a collaborative, pan-Atlantic approach aiming to help Atlantic businesses begin exporting, increase their export sales, expand to new markets, and create global partnerships.