Trade Market Intelligence (TMI) Report: Non-Alcoholic Beer in Canada

Invest Nova Scotia’s Trade Market Intelligence (TMI) service helps Nova Scotia companies uncover growth opportunities and access the insights they need to succeed.

Our latest report explores Canada’s growing non-alcoholic beverage segment - including beer, wine, and spirits. 

Canada’s non-alcoholic beverage sector is seeing strong momentum, fueled by innovation, shifting consumer tastes, and a growing emphasis on health and wellness. By 2024, it represented about 7.3% of the total alcohol market, with 24% year-over-year growth in off-premise channels (grocery, liquor stores, and online), reaching a value of $199 million.

Closer to home, revenue growth in Nova Scotia’s brewery subsector has surpassed the national pace—rising 11.2% annually between 2019 and 2024—highlighting exciting opportunities for businesses across the province.

Read Trade Market Intelligence (TMI) Report: Non-Alcoholic Beer in Canada

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Mentioned in report: 

• Lake City Cider
• Goodmore Kombucha
• Nova Scotia Liquor Commission
• Craft Brewers Association of Nova Scotia